LOS ANGELES, Oct. 29, 2020 /PRNewswire/ — Gold House, the non-profit collective of Asian and Pacific Islander cultural leaders behind pioneering movements like Gold Open, announced its Gold Rush sale for Fall 2020 — featuring a lineup of limited-time deals that will run from November 27 (Black Friday) 9AM ET/6AM PT to December 1 9AM ET/6AM PT.
This five-day online sale will showcase exclusive discounts and products from 17 popular Asian and Pacific Islander brands — a “Gold Rush” for consumers to support Asian founders and CEOs. “Since our inaugural shopping event a year ago, the biannual Gold Rush sale has become a fixture for both emerging and established Asian-led companies. From bubbly kombucha (Health-Ade) to luxury handbags (Senreve), we’ve become a curator and amplification platform for these brands, often as they hit critical inflection points in their customer discovery journeys,” conveys Megan Ruan, Gold Rush Co-Director.
Online shoppers will discover products that span a wide range of industries, including:
Gold Rush is an accelerator for the most promising Asian-led companies to achieve partnerships, mentorship, and community—built in response to Harvard Business Review’s report that Asians are the least likely of any demographic to be promoted to management. “We can wait for a seat at the table or build our own table. Gold Rush combats the lack of Asian and Pacific Islander representation in American C-suites and champions a new generation of leaders who demonstrate the integrative impact our community has on society,” states Bing Chen, Gold House’s Chairman and Co-Founder.
Twice a year, two cohorts of Asian founders are chosen to participate in a 12-week program encompassing 1:1 mentorship from a slate of industry leaders and investors, a growth-focused curriculum taught by world-renowned advisors, and a complimentary professional PR and marketing package culminating in the signature Gold Rush sale.
This Gold Rush cohort represents a curated group chosen by an all-star Judging and Advisory Council consisting of iconic trailblazers like Michelle Lee (Editor-in-Chief of Allure Magazine), Prabal Gurung (Fashion Designer), Kevin Lin (Founder of Twitch), Vicky Tsai (Founder of Tatcha), and Vanessa Dew (Founder of Health-Ade Kombucha). “The foundation of a strong community requires consistent mutual support from its members: sending elevators back down, opening doors, and guiding each other up the stairs. Each Advisor is an expert, coach, and mentor who is dedicated to the growth of promising Asian founders and society, at large,” says Mikkoh Chen, Gold Rush Co-Director.
For more information about the Gold Rush sale starting November 27, or to learn more about the Judges, Advisors, Founders, and products: visit www.GoldRush.Market. Discover more about Gold House and additional ventures at goldhouse.org.
Media Contact: larisa@goldhouse.org
Related Files
Gold Rush Fall 2020 Press Release.docx
Gold Rush Fall 2020 Product Talking Points & Assets.docx
Related Images
gold-rush-fall-2020-cohort.png
Gold Rush Fall 2020 Cohort
Founders and CEOs
Related Links
Related Video
http://www.youtube.com/watch?v=ScFfacNTohQ
Regulators authorized AstraZeneca’s coronavirus vaccine for use in adults throughout the European Union on Friday, amid criticism the bloc is not moving fast enough to vaccinate its population.
WASHINGTON (AP) — A former FBI lawyer was sentenced to probation for altering an email that the Justice Department relied on during its surveillance of an aide to President Donald Trump during the Russia investigation.
MADISON, Wis. (AP) — Democratic Gov. Tony Evers lashed out Friday at rival Republicans who tried to repeal his statewide mask mandate, saying killing the order would be a ridiculous move comparable to abolishing speed limits.
COLUMBIA, S.C. (AP) — As some conservatives in South Carolina celebrated getting a bill that would ban almost all abortions in the state past a legislative barrier and likely becoming law, they said they are not finished trying to end all abortions.
A Moscow court on Friday put the brother and several allies of Russian opposition leader Alexei Navalny under house arrest for two months as authorities sought to stymie more protests over the jailing of the top Kremlin foe.