CANTON, Mass., Nov. 11, 2020 /PRNewswire/ — Award-winning ride-on toy innovator Rollplay is cruising into the holiday shopping season at top speed with all-new, best-in-class battery-powered ride-on vehicles for kids of all ages. Leading the pack for older kids is Nighthawk NexGen, the thrill-packed, foldable follow-up to the wholly original, strikingly low-slung Nighthawk, packed with even more power, speed and thrills for kids ages 6 years and older, and more portability with a quick release folding system. Younger wheels fans (ages 2-6 years) will rule their driveways atop the all-new, fully foldable, incredibly portable, highly storable, battery-powered FLEX Kart, while others will tear things up on the realistic-looking Powersport ATV and rugged SUV replica Powersport Trail Thunder.
Ride-ons are one of the big toy stories of 2020, flying off physical and digital store shelves since Spring. Overall, according to NPD, outdoor and sports toy sales have increased by 31% so far this year through September, as parents transformed their backyards and driveways into safe play oases as team sports, other organized recreational activities and even casual playdates were scaled back.
“Now more than ever, parents are turning to what we call driveway play, seeking out ways to get their kids to put screens aside and get excited about playing outside,” said Jeff Popper, CEO of Rollplay. “It’s what Rollplay has always been all about, innovating and empowering kids to enjoy the thrill of the ride, always with the utmost attention to safety and durability.”
Fun is the first order of business with these new-for-2020 powered Rollplay toys, guaranteed to please come holiday time…and beyond:
Available Now
Ages: 6+
MSRP: $199
Found At: Academy Sports, Amazon, Target, Walmart, others
Available Now
Ages: 2 to 5 years
MSRP: $119
Found At: Amazon, Target, Walmart
Available Now
Ages: 3 to 6 years
MSRP: $249
Found At: Amazon, Target, Walmart
Available Now
Ages: 3 to 6 years
MSRP: $249
Found At: Academy Sports, Bass Pro Shops and Cabela’s
Additional Rollplay ride-on toys, including models based on licenses from top automotive brands such as GM, Ford, Mercedes, BMW and MINI, can be found at leading online retailers including Amazon.com, BedBathandBeyond.com, HomeDepot.com, Target.com, Walmart.com and at select stores.
More information can be found at www.Rollplay.com or by following Rollplay on Facebook, Twitter, Instagram or YouTube.
About Rollplay
Rollplay designs and markets products for parents of children aged 18 months to 12 years of age who want to provide empowering play experiences to their children with highly featured, quality ride-on products. Drawn from consumer-based insights to fuel mobilized fun, exploration and imagination, parents will feel joy from their child’s ability to independently discover the world around them.
About Goodbaby Holdings, Limited
Rollplay is owned by Goodbaby Holdings, Limited, a world leading juvenile products company. Through its various business units Goodbaby International researches, designs, develops, manufactures, markets and sells strollers, children’s safety car seats, cribs, ride-ons, bicycles, tricycles and other durable juvenile products. The company is engaged in serving local consumer markets around the globe with a strong portfolio of trusted consumer brands.
Regulators authorized AstraZeneca’s coronavirus vaccine for use in adults throughout the European Union on Friday, amid criticism the bloc is not moving fast enough to vaccinate its population.
WASHINGTON (AP) — A former FBI lawyer was sentenced to probation for altering an email that the Justice Department relied on during its surveillance of an aide to President Donald Trump during the Russia investigation.
MADISON, Wis. (AP) — Democratic Gov. Tony Evers lashed out Friday at rival Republicans who tried to repeal his statewide mask mandate, saying killing the order would be a ridiculous move comparable to abolishing speed limits.
COLUMBIA, S.C. (AP) — As some conservatives in South Carolina celebrated getting a bill that would ban almost all abortions in the state past a legislative barrier and likely becoming law, they said they are not finished trying to end all abortions.
A Moscow court on Friday put the brother and several allies of Russian opposition leader Alexei Navalny under house arrest for two months as authorities sought to stymie more protests over the jailing of the top Kremlin foe.